Marketing Social Media, and Digitalization

About the programme Do you want to create the future marketing of brands in diverse industries? This program offered at Campus Esbjerg gives you the demanded competences that enable you to become such a leading marketing manager with focus on social media and digitalization. Read more about this programme . Programme Structure The competences learned during the programme in Marketing, Social Media, and Digitalization can be used to spot and take advantage of opportunities in the market. You can use the competences when participating in innovation projects and to create marketing plans for existing products. The programme builds on qualifications in organization and marketing acquired at Bachelor level combined with courses in quantitative and qualitative research. The courses are a mix of courses giving qualifications to be used in the long run and courses giving you tools that you can use in your first job. The course in project management is an example of such a course. The programme in Marketing, Social Media, and Digitalization runs in eight quarters. The courses use a combination of project work, group work, and lectures. Read more about the individual courses under the menu item " Programme Structure ". Career opportunities Masters of Science in Economics and Business Administration work within practically all administrative areas as for example accounting and controlling, IT, marketing and sales management, planning, HRM and organisational planning. Read more on career opportunities Entry requirements To apply for a Master's programme in Economics and Business Administration, you need a relevant Bachelor's degree. You can also apply if you hold a similar Bachelor's degree including a minimum of 75 ECTS within the field of Economics and Business Administration. More on entry requirements and application Tuition Fees No tuition fees for EU/EEA/Swiss students. There is a tuition fee for all full-time degree students who hold a citizenship from outside of EU/EAA/Switzerland. SDU offers 75 scholarships yearly. For information regarding scholarships: https://www.sdu.dk/en/uddannelse/tuition/scholarships

Living costs€1,250 a month in Esbjerg, rent included

€15,000

Living costs from SiT estimate from livingcost.org city data (Nov 2026), converted from USD at the ECB reference rate of 30 Oct 2026 (1 EUR = 1.1172 USD)

Typical requirements in Denmark for this degree level. Your advisor gives you the final list.

• A completed qualification that gives access to Master's Degree study.
• Academic transcripts and any programme-specific assessment the institution asks for.
• Your advisor checks the final requirements for your education system and intake.

Confirm the accepted English-language evidence with the institution for the selected intake.

Prepare for and book LanguageCert Academic with SIT Connect

A typical checklist for this degree level. Your advisor gives you the final list.

The central catalogue records this programme as accredited.